Online casino platform provider SkillOnNet has had its Germany licence reissued by the Schleswig Holstein regulator so that it can continue to operate its DrückGlück brand in the country.
This is a major milestone for SkillOnNet, DrückGlück and online casino as it brings to a close recent speculation that operators may be prohibited from pushing their brands to players in Schleswig-Holstein, Germany. SkillOnNet’s licence permits it to operate in the country until 2021.
To coincide with the reissuing of its casino licence, DrückGlück has signed an extension to its current sponsorship deal with 2 Bundesliga football team Holstein Kiel that includes press wall logo placement, LED boards around the stadium, cam-carpets, billboards, a centre circle banner and more.
In addition to this, SkillOnNet will re-open its marketing war chest with plans to spend big on a high-profile TV advertising campaign that will run across TV channels including Pro7, RTL, SAT1, VOX, Kabel1 and Sport1.
Michael Golembo from SkillOnNet said: “We are thrilled to have been reissued our online casino licence in Schleswig-Holstein, Germany, allowing us to continue to offer players in the country the best possible online casino experience through DrückGlück.
“This is being backed by a major marketing campaign, first through extending our current partnership with Holstein Kiel – which to date has proved to be hugely successful for both parties – and then via a major TV advertising campaign across all the big channels.
“DrückGlück, with over 3,000 games on offer, has established itself as the online casino market leader in Schleswig-Holstein, Germany, and the renewal of our licence proves that we are doing this while meeting the highest possible regulatory standards.”
