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Views from the Top: Embed's Renee Welsh

In the latest of a series of monthly insights from those at the world’s leading integrated cashless solution for family entertainment centres, Embed’s CEO Renee Welsh discusses innovations pioneered by the company in order to help drive the recovery of the industry.

Views from the Top: Embed's Renee Welsh

In this column, Welsh tells InterGame how the Embed Hygiene Defence product range has protected venues and customers not only from potential infections but also from the adverse effects of toxic, flammable and corrosive chemicals.

InterGame: First of all, could you provide a summary of the journey to date in terms of Embed Hygiene Defence products?

Welsh: “We’re an innovation-led company, so it was a natural transition to work on hygiene defence technology. The Embed Hygiene Defence product line was launched in July 2020 and since then, we’ve gotten very positive feedback from our customers and the industry. “In fact, some have also shared with us that they never knew the current products they were using had toxic chemicals and how refreshing it is to use our products because their staff don’t need to wear protective gear, like masks and gloves, any longer. “And the best part – no more dry hands. It’s longer-lasting (four active hours when ethanol-based products only last three to five minutes or worse, 30 seconds if exposed to sunlight) and more cost-effective because the solution is concentrated so only a small amount is needed. More effective, longer-lasting and more cost-effective… it’s a win-win all around!”

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