PointsBet, a global sportsbook operator, has entered into a 20-year partnership with Hawthorne Race Course, a family-owned racetrack in Chicago, in the US state of Illinois.
The partnership is highlighted by the launch of a retail sportsbook operation, which will bring legalised sports betting to the Chicago area. PointsBet and Hawthorne Race Course will work in tandem to build a sports entertainment venue on the property of the historic racecourse, following licensure by the Illinois Gaming Board.
The agreement also involves PointsBet and Hawthorne launching sports betting at off-track betting establishments throughout the state and digital sports wagering via PointsBet's mobile app and website.
"PointsBet is ecstatic to partner with Hawthorne Race Course, an iconic venue that has been part of the fabric of the Chicago sports and entertainment scene since its inception in 1891," said Johnny Aitken, PointsBet's US CEO. "Illinois sports fans are diehard in every sense of the word and we are elated to introduce them to our premium sportsbook and our innovative, bettor-first experience."
