Internet Vikings has announced the launch of its new service, Managed Brand Protection.

Internet Vikings

The service is aimed at boosting the online visibility of a brand, bringing an increase in organic search share and direct conversion.

Focused on the online gaming industry, Internet Vikings has developed a service that will help operators retain search traffic pertaining to their brands. This service could be especially relevant for highly saturated affiliate markets such as igaming and e-commerce.

Peter Ekmark, CEO of Internet Vikings, said: “In the world that we live in today, every company that acquires customers online eventually has to protect its brand and rankings in search engines to stay profitable. Managed Brand Protection helps to do that.”

Managed Brand Protection is a fully hosted service that is independently catered for and set up based on a first, second and third-tier market assessment. It allows operators to reduce dependence on affiliates and mitigate undesired traffic yield.