Having secured its Swedish gaming licence, GVC Holdings has launched two of its brands – bwin and partypoker – in the re-regulated market.

GVC Holdings

Both brands now offer dedicated websites under the .se extension. An Android mobile app is also available, with an iOS version expected to follow over the coming days.

bwin.se utilises the feature set and content from the group’s flagship European sports betting brand, offering both pre-event and in-play betting on a huge array of sports. Swedish customers will also be able to access GVC’s market leading casino offer, which boasts content from 33 third-party games developers as well as unique titles created by the group’s in-house studio.

In total over 650 slots, jackpots and live table games are on offer from day one, including many exclusives titles.

Shay Segev, GVC’s chief operating officer, said: “We are delighted to get the year off to a positive start with the launch of bwin.se and partypoker.se. We are confident that Swedish customers will enjoy what we believe is the best and most comprehensive online gaming experience in the market.

“Launching two new labels in such a short space of time after receiving our licence, demonstrates the flexibility of our unique proprietary technology platform.”