First Look Games, a platform that provides a direct link between game studios and affiliates to maximise exposure of their titles across the web, has signed slots developer Big Time Gaming.

First Look Games

Big Time Gaming joins a growing list of studios to use First Look Games to share up-to-date, accurate information and assets for its games with online casino affiliate sites and publishers.

With the ink on the partnership now dry, Big Time Gaming can upload its entire portfolio of slots including Bonanza and Who Wants to be a Millionaire? to the First Look Games game library. This includes game information sheets and marketing assets such as images and logos.

These can then be downloaded by affiliates – for each individual game or in bulk – and be used to create high value content for their readers.

The developer will also take advantage of First Look Games Premium, allowing it to upload game information and assets two weeks prior to launch. This can then be accessed by a select group of affiliates – giving them a “first look”.

These affiliates can then create compelling and accurate content for their websites and marketing channels, also making use of Big Time Gaming’s current “Win a Tesla” promotion to drive traffic to online casino partners.

Tom Galanis, founder of First Look Games, said: “Big Time Gaming is one of the hottest slots developers in the world right now, and we are delighted they have chosen First Look Games to help market their titles via online casino affiliates.

“Big Time Gaming needs no introduction, but by leveraging the power of the First Look Games platform, the developer will be able to reach more players than ever before.”