EveryMatrix has added Nikolina Gabelica to its team as head of lottery.

Nikolina Gabelica Head of Lottery EveryMatrix

Gabelica will be responsible for leading commercial and product strategy for World Lottery Association and European Lottery Association businesses around the world.

She will look to build on EveryMatrix’s work with the likes of the Hungarian National Lottery and Finland’s Veikkaus.

Gabelica brings more than 20 years of experience at the Croatian Lottery including her work as its deputy director. She was also the executive chair, Working Group for Marketing and Communications for The European Lotteries.

Gabelica said her experience in the lottery sector fits “perfectly” with EveryMatrix, offering a “diverse perspective that I will use to focus on strategies for both existing and new WLA member organisations and lottery clients.”

EveryMatrix CEO Ebbe Groes added Gabelica is “hugely respected” in the lottery sector.

Groes said: “We work with some of the most progressive WLA-members today with a proven track record of delivering game-changing technologies that are taking these organisations to new heights. I’d like to wish Niki well as we strive to expand our reach even further in the lottery space.”

Gabelica will be attending ICE 2024 where she will look to meet customers.