Better Collective has strengthened its position in the Swedish sports betting market by acquiring online sports betting media platform Rekatochklart for €3.8m.
Rekatochlart.com was founded in 2008 and is a leading Swedish online community where sports bettors and tips experts gather to share betting tips and analysis for upcoming sports events. In 2020, the platform generated annual revenue of around €1.2m (SEK12m) and operating earnings of €0.9m.
The purchase price was agreed at €3.8m and was paid in cash at closing. The acquisition was completed as an asset purchase from Win&Fun Media and Better Collective will consolidate the acquired asset into its group accounts immediately. Rekatochklart.com will be managed by the Better Collective’s Sweden division.
