Sportradar, the global provider of sports content and intelligence, has announced a partnership with the Tipsarevic Tennis Academy for the duration of the Eastern European Championship 2020 in Belgrade, Serbia.
Throughout the pandemic Sportradar has worked closely with its partners to bring back live tennis and its involvement in the Eastern European Championship follows recent successes with the likes of the Tennis Point Exhibition Series, the Austrian and German Pro Series featuring world number three Dominic Thiem and the International Tennis Series.
With 352 matches scheduled to take place over a six-week period, the Eastern European Championship is a substantial addition to Sportradar’s portfolio of tennis events. The data company will provide a range of live tennis content solutions directly from the event including the data production for all matches, using data collection software which the umpire will use to score matches and transmit data back to Sportradar.
Following ATP and WTA rules, the event will feature players from both the men’s and women’s tours. As well as its live AV feed, Sportradar is distributing the event for television worldwide and providing coverage of four matches each day of the week.
David Lampitt, managing director sport partnerships at Sportradar, said: “This past few months have proved challenging for everyone in the industry. We’ve drawn on the full breadth of our resources in order to support our partners within tennis and to ensure the sport is brought back safely for everyone to enjoy.
“We’re delighted to be involved in an event of this size and profile as we continue to facilitate the return of live sport. And we’re particularly pleased to have the chance to be involved in a combined event involving top players from both the men’s and women’s Tours. The scale of it is truly unique in the current circumstances.”
