SBTech, a provider of turnkey sports betting solutions, has signed an exclusive deal with Mexican land-based bookmaker Operadora General de Entretenimiento SA de CV which operates Ganabet.mx.
The new partnership sees SBTech provide Ganabet with a turnkey solution including its sports and live betting product, casino and live games, advanced HTML5-based mobile betting platform and localised payment methods for the Mexican market.
The mobile betting platform is compatible with a wide range of mobile devices including leading smartphones, tablets, iOS and Android devices.
"This deal marks an important step for SBTech into the Mexican market. We are delighted to have Ganabet.mx, which is one of the leading bookmakers in Mexico, as our exclusive partner,” said SBTech CEO Itai Zak.
Ganabet’s Cris Matus added: "As a veteran bookmaker we know exactly what it takes to run a successful sportsbook betting operation at the regulated Mexican market and SBTech’s solution is one of the best solutions in the industry today.”
