Celton Manx Isle of Man, as operator of online sports book SBOBET, has signed contracts with five English Premier League clubs - Hull City, Norwich City, Southampton, Swansea City and West Ham United - to be their official Asian betting partner for the 2013-2014 season.
The agreement sees the SBOBET brand promoted on the clubs’ LED pitch-side perimeter advertising hoardings during all home games.
Celton Manx executive director Bill Mummery said: “These signings illustrate the growth of and respect for the trusted SBOBET brand in the Asia region where it is recognised as the leading online sports book.
“These agreements also demonstrate our commitment to continue building mutually beneficial relationships with the Premier League clubs, which most recently saw SBOBET enjoy a four-year partnership as principal sponsor of West Ham United, which forms part of our commitment for the 2013-2014 season.
“These mutually beneficial commercial arrangements also provides SBOBET, as a company with a strong sense of corporate responsibility, an opportunity to work with the clubs in supporting their community and charitable initiatives,” added Mummery.
