The Netherlands’ gambling regulator has fined Betent €400,000 for illegally targeting young adults between 18 and 24 years of age with gambling advertisements.
The Kansspelautoriteit says an investigation it conducted following a broadcast of the Kassa television programme found that Betent sent messages to its customer base for online games of chance on its Betcity.nl website.
The KSA says the messages, which covered the period between October 2021, were also sent to young adults – people the regulator defines as aged between 18 and 24.
Kansspelautoriteit reports this is the fourth fine it has imposed in recent months for advertising towards young people, with each fine for a different company.
René Jansen, chairman of the KSA, said: “The law prohibits games of chance providers from targeting young adults with advertising. The Gaming Authority monitors this closely and with these four sanctions it once again underlines how important it is that providers of games of chance respect the rules that are intended to protect vulnerable target groups."
