Online and mobile casino software provider iSoftBet is showcasing a host of new products at ICE 2019 including ‘In-Game’, its real-time, cross-platform gamification layer, plus new slots.
In-Game is the latest innovation by iSoftBet adding configurable, real-time, cross-platform gamification tools to its popular suite of games including third-party titles available on its Gaming Aggregation Platform. Operators across all regulated markets will be able to use this cutting-edge tool to engage and motivate their players and boost loyalty rates.
In-Game allows operators to activate a series of easy-to-use, configurable and automated gamification tools that significantly enhance the player experience. This includes jackpots, leaderboards based on achievements or points, or rewards in the form of cash bonuses or free rounds, across not only any iSoftBet game, but also more than 3,000 slot and table game titles provided by its 50 game partners on the GAP platform.
Nir Elbaz, CEO at iSoftBet, said: “In-game is a significant step forward in cross-platform gamification and we’re very confident it has the potential to far exceed current industry engagement and retention averages that operators receive as a result of gamification features.
“Currently, the majority of gamification takes place before or after a game is played, and rarely, if ever, during live gameplay. iSoftBet In-game is literally a game-changer for operators. It is cross-platform across any game within our portfolio and across all our third-party suppliers available on GAP, and all in-real time.
“We believe In-Game will have a huge impact, giving players a truly personalised experience, which will, in turn, significantly boost deposits, session times and operator revenues.”
