FeedConstruct has partnered with World Curling, which will provide the betting supplier with exclusive international betting rights to key tournaments.
The Pan Continental Curling Championships, European Curling Championships and Women’s and Men’s World Curling Championships will be covered by the agreement.
The World Mixed Doubles Curling Championship will also fall into its remit.
“World Curling have been looking at new ways to engage fans around the world and we see this as an important stepping stone in the process. I look forward to working with Narek and the FeedConstruct team,” said James Beatt, World Curling’s commercial strategy lead.
“Through this partnership, we’re committed to enhancing fans’ connection to the sport,” said FeedConstruct CEO Narek Harutunyan.
“By covering exclusive international betting rights, we aim to deliver an immersive experience that highlights the thrill of each championship, while supporting the highest standards of integrity in sports.”
