Gaming company DoubleDown Interactive has entered into an agreement Azerion Tech Holding to acquire German-based social casino developer WHOW Games.

The initial consideration for 100% ownership interest in WHOW Games is €55 m (approximately US$64.7m). An additional earn-out payment of up to €10m, payable to Azerion at €5m annually, is contingent upon WHOW Games meeting certain performance targets during each of the first and second year following the closing date.
The acquisition will be financed through DoubleDown’s cash reserves and is expected to close during the third quarter of 2025.
DoubleDown stated that it intends to “leverage WHOW Games’ proven expertise in the Europe market and partner-driven business model alongside its own operational strength, marketing capabilities and extensive gaming content to pursue growth opportunities in Europe, particularly in Germany.”
“This acquisition marks a significant step toward increasing our competitiveness in the growing German social casino market,” said DoubleDown CEO Keuk Kim. “Leveraging our combined operational expertise and enhanced scale, we aim to unlock valuable synergies. We are delighted to welcome the WHOW Games team to DoubleDown and look forward to working collaboratively on initiatives to drive growth across the business.”