Betradar has entered into an exclusive partnership with e-sports startup, Dojo Madness, to provide live odds across a range of online and offline e-sports competitions.
Dojo’s service has developed complex models based on the analysis of over 450,000 rounds and 18 million data points. This has enabled the generation of real-time probabilities for both pre-match and live betting events, allowing Betradar to provide operator clients with a credible live betting offering.
James Watson, Betradar’s head of e-sports, said: “We were always clear that e-sports live betting provided a great opportunity to invigorate the market, but we weren’t prepared to rush in at the cost of our, and our clients’, reputation.
“Across all e-sports, the complexity of the games and the huge volume of data that needs to be captured and processed makes it much more challenging to model than traditional sports.
“We’re delighted to have been able to partner with industry experts at Dojo to create a best-in-class approach, further enhancing the exclusive fast content from our partnership with ESL.”
