Sportsbook supplier BETBY has bolstered its marketing team with the appointment of Pierre Pulis as head of marketing.
With a strong background in the industry, Pulis has managed large-scale marketing and communication projects including in his most recent role at BtoBet, NeoGames’ B2B sports betting division.
Before this, Pulis worked for 15 years in various senior positions, including a tenure as an editor within the online and offline media industry, furthering his knowledge base and skill.
In his new role Pulis will be responsible for steering strategic marketing initiatives for BETBY, as well as elevating brand awareness and spearheading campaigns aligned to the provider’s growth strategy in 2024 and beyond.
