Mediacle Group has expanded its partnership with Nektan to include the supply of affiliate software and services.

Global gaming platforms and service provider Nektan will be using Mediacle’s igaming affiliate software Map across a number of its casino brands including Cheeky Win and Love Reels.

With the support of Mediacle, Nektan aims to grow its brands further and consolidate its position as a leading mobile and online casino platform.  

Map iGaming Affiliate Software is an affiliate management platform which provides easy affiliate campaign management for the igaming industry. The Map software comes with features and add-ons that assure reliability and transparency and helps igaming businesses optimise their campaigns for growth and better profit margins.

The software also permits affiliates to run multi-level campaigns which aids in tracking marketing activities in a cost-effective way.

Santosh Jain, CEO of Mediacle, said: “Mediacle is extremely delighted to be associated with Nektan and our team is all geared up to offer the best affiliate services.”