Scientific Games has reached an agreement with Xtremepush, with the product suite and services of the leading multichannel and player experience platform now available on OpenArena.

This partnership enables all Scientific Games’ partners on the company’s OpenArena platform to access Xtremepush’s full suite of personalised player engagement capabilities across email, SMS, push notifications and more.
Shared clients will be able to synchronise data cross both solutions in order to facilitate real-time, hyper-relevant messages throughout the customer lifecycle. Xtremepush provides a leading player engagement, personalisation and data platform, offering best-in-class multichannel capabilities for hundreds of leading sportsbook and casino brands.
Through this integration with OpenArena, Xtremepush will enable operators to engage with players and increase wallet-share at scale.