Playtech has launched its casino and live casino offering in Switzerland with the operator Swiss Casino Group.

The partnership sees Swiss Casino become the first operator in Switzerland to launch both a live casino offering and jackpot casino games in the market.

Swiss Casinos, which operates Casino Zurich, has formed the partnership following the introduction of new regulation which enabled the establishment of the country’s regulated online market earlier this year.

Shimon Akad, COO, Playtech, said: “Live casino is a hugely exciting growth area for Playtech, and we’re proud to partner with Swiss Casino on Switzerland’s first venture into this space. They are the ideal company to introduce Live to the country given their leading market position in Switzerland.

“Playtech has always maintained a focus on being the partner of choice across regulated and newly regulated markets. This kind of partnership, opening up a new sector in a newly regulated market, is a perfect example of our strategy in action. We look forward to a long, successful partnership with Swiss Casino.”