Blackstone has announced it has made a strategic minority equity investment of €175m in Romania-based omni-channel sports betting and gaming operator Superbet.
The terms of the transaction, made by funds managed or advised by Blackstone’s tactical opportunities business, have not been disclosed.
Sacha Dragic, founder and Group CEO of Superbet, said: “We look forward to our strategic partnership with the Blackstone team. Blackstone’s equity investment and extensive experience will help us maintain and grow our market-leading position in Romania and pursue expansion opportunities in Central Eastern Europe and globally.”
Andrea Valeri, senior managing director of Blackstone, said: “We look forward to working with Sacha Dragic and the excellent management team he has assembled. The company’s continued investment in world-class, online and multi-channel operations, including the launch of a market-leading native app and proprietary online sports and gaming engine, is very exciting. We look forward to supporting Superbet’s impressive growth trajectory, through international expansion and continued investment in technology.”
Superbet, which has over 1200 shops in Romania and Poland, is currently developing an online sports betting platform with a launch due in late 2019.
