Nektan, an international B2B and white label gaming software and services provider, has helped deliver record revenues for Sun Play, the online slots site offering for readers of The Sun.
Powered by Nektan’s proprietary white label platform, Evolve, the News UK brand has achieved increasing annual revenues year-on-year, with £1.8m in net gaming revenues for the 12 months ended July 2018. This equates to a 47 per cent rise in NGR from the previous year.
Nektan manages the entire slots site operation and player gaming experience on behalf of the News UK brand. This includes customer services support, regulatory approvals and licensing, player tracking and reporting, CRM, payment processing, games content and security.
Michael Byrne, chief operating officer of B2C at Nektan, said: “We’ve enjoyed a great working relationship with News UK and are pleased to have played a leading role in delivering record revenues for The Sun Play.
“We take our clients’ needs and requirements seriously and look forward to continued success, in partnership with News UK. The strength of the Evolve platform, complemented with our flexible approach, has ensured The Sun Play has experienced year-on-year growth in revenues since its launch in 2015.”
Hannah Swales, head of bingo and games at News UK, said: “We are delighted with the performance of Nektan and our brand The Sun Play. The Nektan team has worked extremely hard and we are both reaping the benefits of the success. We look forward to continued growth in the future.”
