Sportsyndicator, Europe's fastest growing sports-focused online advertising sales house, has won exclusive digital ad-sales representation for the industry's leading horse racing title, Racing Post.
The focus will be on the existing site, new site launches and special editions as well as email and in-paper advertising deals. Racing Post’s in-house sales team will continue to work closely with the bookmaker industry but following large-scale investment on its range of digital products, Sportsyndicator will capitalise on the steep growth in traffic and attract brand advertising, particularly around key events in the racing calendar.
Sportsyndicator enables advertisers to reach millions of sports enthusiasts and fans via targeted and fully measurable ad campaigns. It has also recently signed exclusive deals with Premiership football clubs Arsenal and Tottenham Hotspur, as well as the social networking launch, Imagine Sports Clubs.
Through its expanding portfolio, advertisers can reach more than eight million UK sports fans and enthusiasts, while its global reach is more than 20 million across a broad spectrum of sports.