New Jersey’s sportsbooks took in more than $320m in February bets, generating strong monthly revenue despite a post-Super Bowl lull.
In all, New Jersey’s online and retail sportsbooks netted $12.7m in revenue on $320.4m in sports bets, down 16.8 per cent from a record $385.3m wagered in January.
“Because of the strength of New Jersey’s online product, in-play betting during the Super Bowl was significantly stronger in New Jersey than in other legal markets,” said Dustin Gouker, lead sports betting analyst for PlayNJ.com.
“In addition, New Jersey’s sportsbooks saw significant action on other sports, particularly on college basketball and the NBA. It adds up to another very good month for New Jersey even after a somewhat disappointing Super Bowl handle.”
The state's online sportsbook brands accounted for $258.9m, or 80.8 per cent, of total bets in January. Retail sportsbooks made up the remaining 20.2 per cent. That compares to 79.2 per cent of total bets flowing through online sportsbooks in January.
Expectations were not met for the Super Bowl, collecting nearly $35m in wagers while paying out more than $39m. Nevada saw less interest in this year’s Super Bowl, too, with an eight per cent year-over-year decline in handle for the game, to $145m.
