In a deal with La Société Française des Jeux sur Internet (SFJI), Spiral Solutions France will launch the new 200% Poker branded poker room.
200% Poker will be based on France’s leading online poker network, a joint venture between Prima Networks, powered by Microgaming and 888 Holdings, which is the only network to host a total four ARJEL approved operators.
SFJI is an association of 40 French independent land-based casinos, which collectively host more than 40 million customers each year. Led by Luc Le Borgne, director general of Vikings-Casinos, the group will own and manage the 200% Poker brand enabling the group to extend its land-based casino businesses online and achieve new revenue streams.
Christophe Santa Maria, president of Spiral Solutions France, said: "France’s online poker gaming market is set to experience massive growth, representing a tremendous opportunity for gaming and casino brands like SFJI."
Matti Zinder, managing partner and CEO of Spiral Solutions, added: "Gaining entry into newly regulated markets is not without its challenges. Our clients in France and in other newly regulated markets such as Italy, Denmark and others can capitalise on Spiral Solutions’ bespoke, private and professional interactive gaming solutions that enhance their brand and maximise their revenues."
The new 200% Poker branded poker room was officially unveiled at a launch event and press conference in Paris earlier this week.
