The launch of a new online casino, Trophy Vegas, will see the Cash Ball Network bridge the gap between social and online gaming, the company has said.
Trophy Vegas is launching on the Cash Ball Network, offering real money wagering via an Isle of Man gaming licence to players on its partnered social gaming application, Trophy Slots, which launched on Facebook earlier this year.
The new casino offers social casino players in legal territories the opportunity to play the same games available in the social media space for real money. These games are provided by software companies such as Next Gen Gaming, Nyx and Microgaming.
“The addition of Trophy Vegas to our stable of online casinos brings an exciting prospect for Cash Ball to be involved with the emerging cross-over between social and online gaming,” said Louise Cary, marketing manager for Cash Ball. “By utilising our proprietary monetisation and marketing platform, we have a unique opportunity to work with Trophy Slots to bring these two revenue streams together, while maximising player value and satisfaction across both channels.”
Lulu Jones, marketing manager at Trophy Slots, explained that the new casino is designed to give the company’s customers the opportunity to try real money wagering with the same levels of customers service provided within its social gaming application.
“We take player security extremely seriously and, as the line between social gaming and gambling brands blurs, we believe that proper regulation is more important than ever,” she said. “Reputable gaming licences from jurisdictions such as the Isle of Man afford players the highest levels of protection.”
