Leading online casino operator, Real Time Gaming has launched a new Chinese brand to cater for the Asian market.
RTG Asia, is headed up by Charlotte Tang, CEO, who said: “Everything is turning into a commodity in this market. Players can’t tell one brand from another based on their homepages. Cover up this one’s logo and it’s another’s home page. We’re bringing new products, and new ideas, to the Asian table.”
With a new suite of games available, RTG a beginning to make its presence felt. “We’re competing with the big boys,” Tang said. “Successfully, I’m happy to say. We have a wide range of volatility, jackpots, interesting features and bonus strategies.”
In its new games, a new deal with international superstar Jackie Chan is opening doors for RTG Asia. Fantasy Mission Force featuring Chan was recently released and quickly jumped to the top of the most-played list.
The company says its goal is to not provide “a one size fits all” for operators in the market, but to customise games for the region, and is hoping to engage players in their language, with symbols and meaning that they resonate to.
“No one in Asia has games like these. Of course we have classic casino themes from Egypt to the Aztecs, but it's our new games specifically designed to appeal to the Asian market, such as Fu Chi, celebrating the Year of the Dog and wishing luck, prosperity, happiness on every spin of the reel, that we hope will be must-see games of 2018. We know what make Asian slots players tick and we’re building our games appropriately.”
