B2B marketing platform provider BlueRibbon Software has gained a Class 2 gaming licence in Romania.
Granted by the Romanian National Gambling Office (ONJN), the licence enables BlueRibbon to leverage its Player Engagement Platform to operators based in the regulated Romanian market.
Enhancing player loyalty and brand differentiation, BlueRibbon gives operators the capability to create content agnostic, bespoke player incentives tailor-made to their objectives.
The new licence follows on from BlueRibbon’s recent collaboration with Romanian online gaming company MaxBet.ro.
Dan Fischer, co-founder and CMO of BlueRibbon Software, said: “Obtaining this reputable certification from the Romanian regulator marks yet another great milestone for us at BlueRibbon, enabling us to deliver our powerful solutions to even more operators and their players across the globe.
“We are now more than ever aware of the demand to implement innovative solutions in order to drive the acquisition of new players while retaining existing ones. That being said, BlueRibbon is increasingly committed to providing bespoke solutions using jackpots and tournaments to meet the needs of operators and markets alike, helping them to achieve their business goals.”
