Risq, the provider of insurance-backed jackpots, has partnered with Betsson Group and Evolution Gaming to facilitate the operator’s €1m roulette Winning Streaks live dealer promotion.

The promotion gives players the chance to win a life-changing cash prize by achieving 12 straight-up wins from 12 consecutive spins from a single game played on the same roulette table.

The €1m jackpot is being delivered via the Risq iGaming Insurance Platform which provides A-rated insurance-backed promotional jackpots of up to £125m as well as insurance backing for a range of casino-led jackpot applications.

Using jackpots to drive customer engagement has proven to be successful and the flexibility of Risq’s iGiP allows operators to get creative with their promotions, as is the case with Betsson’s offer.

Tom Mitchell, chief commercial officer at Risq, said: “We are delighted to have partnered with Betsson Group and Evolution Gaming for this exciting liver dealer offer.

“Our insurance backing allows operators to run promotions with life-changing jackpot prizes confident that the prize pot is backed by insurance that pays out quickly and smoothly in the event of a big win.”

Spyros Kanakis, marketing director at Betsson Group, said: “Our Winning Streaks live roulette promotion is the first of its kind, with a life changing jackpot up for grabs.

“This promotion has only been made possible because of RISQ’s marketing-leading insurance-backed promotional jackpot solution plus Evolution Gaming’s forward-thinking approach to helping operators launch promotions and campaigns around its games.”