Advertising and affiliate compliance specialist Rightlander has launched in the new online gaming market of Ontario in Canada, ready for the opening of the market on April 4.

RL

The compliance monitoring specialists will support igaming operators who have to set rigorous standards of game and operator integrity to take part in the new market.

The Rightlander suite will provide monitoring for affiliate marketing compliance in the Canadian province. Channels monitored include email, social media, video, PPC, telegram, affiliate websites and websites offering illegal or infringing content.

Ian Sims, founder of Rightlander, said: “It was only a matter of time before the Canadian igaming sector started down the path to regulation.

"We have been scanning at the state level in the US for a while now and are well equipped to monitor from individual states in Canada like Ontario.

"Rightlander is able to scan from local IP addresses so that our clients get to see how content is geo-targeted to consumers at both country and state level.”