Platform provider Pronet Gaming is launching its first-ever horse racing solution after securing a partnership with BetMakers Technology Group.
Pronet Gaming’s sportsbook customers will benefit from the deal with the Australia-listed company by gaining access to over 250,000 races per year from more than 20 countries around the world, including the UK, Ireland, Australia and the US.
The BetMakers racing solution incorporates live streaming of up to 2,500 races every week, with bet types covered including traditional win and place fixed odds markets and pari-mutuels, as well as popular tote exotics and fixed-odds derivatives.
Operators using Pronet Gaming’s sportsbook services will also benefit from BetMakers’ high-margin SameRaceMultis, which offer accumulator bets within one race, as well as expanded racing form and dynamic content in support of the race cards. Greyhound and harness racing are also covered.
The arrival of horse racing strengthens the diversity of Pronet Gaming’s offering as it continues to increase its industry presence, particularly within emerging markets.
