Platform provider Pronet Gaming has teamed up with African operator PrincessBet to revamp the operator’s sports betting platform.
With Pronet Gaming’s fully customisable solution, the online sportsbook has launched a new user interface in Tanzania and enhanced the player experience across its sports betting, live betting and virtual offering.
The deal expands the supplier’s market share in Africa, after it has signed several deals with the region’s largest operators in the last 12 months, supporting both retail and online businesses.
Bobby Longhurst, Pronet Gaming’s CCO, said: “This collaboration with PrincessBet is a prime example of how our on-the-ground expertise, speed and flexibility enables our partners to become frontrunners in their target markets.
“We’re looking forward to working closely with their team to deliver an industry-leading experience at this critical time for Africa’s online sector as mobile betting takes centre stage.”
