Casino game designer Action Gaming, a leading developer of video poker games, has extended its relationship with Traffic Generation to cover a range of acquisition marketing services.
TraffGen will assist Action Gaming by supplying a range of convergence technology and services based around TraffGen’s Hub marketing platform.
CEO for TraffGen Andy Caras-Altas said: “We see this expansion of our work with Action Gaming to be another validation of the value TraffGen brings to our convergence clients.
“Our ability to integrate player marketing across multiple platforms is gaining real momentum in the US market.”
Action Gaming’s Mike Fields added: “TraffGen’s range of convergence marketing tools and services is a core part of our strategy to bring cross-platform player experience to reality.”
