iSoftBet is preparing for a phase of significant expansion in 2021 by further bolstering its senior management team with the appointment of a new chief marketing officer and head of HR just months after hiring a chief technology officer and chief product officer.

Former Microsoft and Vodafone marketing and communications executive Virginie Luce has joined the leading online and mobile casino content provider as CMO, while ex-Betsson HR business partner lead Anne Muscat Scerri has joined as head of human resources.
iSoftBet began to reshape its management team earlier this year with former Betsson head of data science and BI, Andrew Bonnici, promoted to CPO in April and experienced technology transformation expert Neal Garman, formerly of Helios Towers and MoneySuperMarket, joining as CTO in June.