GAN and Greenwood Gaming and Entertainment, trading as Parx Casino, have launched internet gaming in the US state of New Jersey.
Parx Casino patrons can also link their Reward Card online to their counterpart internet gambling account, enabled by GAN's US patented integration framework. This represents the second US state that GAN has launched Parx Casino in, following the launch of internet sports betting and internet casino gaming in Pennsylvania on June 24 and July 15, respectively.
Dermot Smurfit, CEO of GAN, said: "Launching the largest casino in Pennsylvania online has now logically extended across the border into New Jersey, extending their reach into New Jersey's fast-growing and established Internet gambling market. This represents an incremental revenue opportunity for GAN and is a logical extension of our technology infrastructure to serve Parx Casino patrons who routinely cross the invisible border between these two populous states."
John Dixon, chief operating officer of Greenwood Gaming and Entertainment, said: "GAN has now ably demonstrated it abilities to serve our business needs in multiple States which aligns with the cross-border nature of our existing retail gaming customer base. GAN's launch in New Jersey was a case study in on-time delivery and professional excellence and will enable our patrons to gamble online in either Pennsylvania or New Jersey, as they wish."
