FeedConstruct has struck a partnership to obtain the betting data collection and betting streaming of various archery disciplines.
The collaboration with World Archery is the first for exclusive betting data and video for the international federation.
FeedConstruct will obtain the rights to various disciplines including Target Archery and Indoor Archery.
The company will cover hundreds of matches per year across competitions such as the Hyundai Archery World Cup and the Hyundai World Archery Championships.
FeedConstruct’s head of content acquisition Narek Harutyunyan said the company is looking to “elevate the popularity of archery as a betting market” while providing “accurate data insights for an enhanced fan experience.”
World Archery president Prof Dr Ugur Erdener added: “This cooperation will ensure that the sport’s international betting market is properly monitored and helps to fund the athlete education programmes that keep fair play at the heart of archery’s competition values.”
