Fanatics Betting and Gaming has struck a long-term partnership deal to become the official sports betting partner of the NHL’s Carolina Hurricanes.
North Carolina is set to open its markets to regulated online sports wagering in March.
"The Hurricanes are thrilled to welcome Fanatics as our official sports betting partner," said Hurricanes’ president and general manager Don Waddell. "Fanatics Sportsbook will bring a user-friendly experience for North Carolinians to wager on sports responsibly, and we're proud to partner with them on this endeavour."
As well as gaining access to the North Carolina market for mobile sports betting, the partnership also gives Fanatics Sportsbook the chance to put a retail sportsbook at PNC Arena.
“We are excited to have the Carolina Hurricanes as our market access partner in North Carolina,” said Ari Borod, chief business officer, Fanatics Betting and Gaming. “We are working with one of the most talented professional sports organizations that knows how to grow a sports business by putting a competitive product out on the ice.
“We look forward to partnering with the organization to bring sports fans in North Carolina a sports betting product that meets the expectations of such a passionate fanbase.”
