EGT Interactive has signed a strategic partnership with omni-channel platform provider Easit, having already gone live with one of its operators MaxBet.

EGT

The deal opens up a large field for new business opportunities, reaching out to a large number of potential players.

Software supplier Easit’s main sectors of experience are in retail gaming, igaming and sports betting, with proven expertise in managing top-tier omni-channel operators in regulated markets and a track record of dealing with key customers across the gaming industry.

Todor Zahariev, managing director of EGT Interactive, said: “The deal with Easit is of great importance for us as it gives us access to number of major operators in strategic regulated territories.

“Starting with MaxBet, we are looking forward to adding more of Easit’s premium operators in the next months to come. At the same time, we are very excited to deliver our complete portfolio of high-quality casino slots to MaxBet’s customer base and we strongly believe that the deal will strengthen even more our positions in Eastern Europe, where we are a leading content provider.

“This partnership is a clear testimony that our top-notch content is well-known and preferred by the players in Serbia and comes as a natural continuation to our collaboration in the land-based field.

“This partnership with the two companies has a great potential with an online gambling market in Eastern Europe growing rapidly at a high rate. This is why we are looking forward with great expectations.”