Digital Sports Tech has launched its Player Props Data Feed, a first-of-its-kind service which enables sportsbook operators to scale and enhance their offering in what is one of sports betting’s fastest-growing segments.
Following a seamless integration via DST’s low latency API push service, operators will have access to an expansive range and variety of player prop betting markets.
They will also enjoy access to lines and prices that are traded 24/7 around the clock based on the latest news and relevant betting intel, in addition to settlement results for all originated prop markets.
This betting feed not only provides up to 900 pre-match markets per game but also includes DST’s in-play player props offering. In respect of coverage, DST’s Player Props Data Feed includes all the major US sports (NBA, NFL, MLB, NHL), including NCAA college football and basketball, as well all the top tier European Football leagues and Australian Rules Football.
Ari Lewski, executive director at Digital Sports Tech, said: “Player props as a betting segment continues to grow at a steep trajectory and is fast becoming an integral part of any sportsbook’s offering. Reason being, props offer a different type of betting experience for users, and one that many would say is more enriching and provides a deeper level of engagement in the games, which in particular appeals directly to millennials.
“What our data feed services does is give operators the opportunity to provide a first-class player props offering that is unmatched in terms of the breadth and variety of markets on offer and do so without investing any additional manpower or effort.
“With hundreds of new and exciting betting markets provided across all major sports and competitions, with DST’s Player Props Data Feed operators will be able to target and convert the next generation of sports bettors, and in turn generate greater levels of turnover.”
