Multi-channel supplier Digitain is to provide its sportsbook to platform provider Mediatech Solutions.
Under the deal, Mediatech will integrate Digitain’s product into its omni-channel IRIS platform, which will be offered to its land-based and online operator partners.
Digitain’s sportsbook offers 65 different sports, 7,500 leagues and more than 3,000 betting markets, delivering 26,000 live events a month.
Suren Khachatryan, CEO at Digitain, said: “This is a great deal for both us and Mediatech, as well as operators looking to take advantage of our innovative sportsbook.
“The combined offer of the IRIS platform and our sportsbook is the ultimate solution for small online businesses. It is just as relevant to larger companies who want to outsource their sportsbook and software development teams to professionals, so they can focus on marketing, client acquisition and retention.”
Mediatech Solutions CEO and founder Jessica Ordovas added: “Operators are well aware of the need to adopt an omni-channel strategy, but many don’t know how to go about it.
“Digitain’s sportsbook is one of the best out there and will help our partners achieve the seamless transition between land-based and online gaming their customers have come to expect and demand.”
