American land-based and social casino supplier Design Works Gaming has announced plans to licence its portfolio of games and customisable tools to real money gaming operators.
The Arizona-based firm has been creating popular titles for bricks and mortar heavyweights including Aristocrat, iGT, Konami, Novomatic and Scientific Games since it was founded in 2005 by Las Vegas veteran, Troy Zurawski.
In recent years it has moved into the world of social casino, creating content and a series of unique promotion and retention features for three of its own consumer-facing brands, Diamond Sky Casino, Spin Vegas Slots and Super Scratcher Casino.
Now, DWG is applying for a UK Gambling Commission licence and has appointed former Realistic Games executive, Andy Harris, as its UK CEO.
Harris is working with the team to deliver a portfolio of DWG’s games from land-based and social into the real money market.
Harris said: “For online real money brands Design Works Gaming is currently the best slots supplier they’ve never heard of. But from the excitement we are generating among those with whom we’ve already had conversations, we won’t remain a secret for very long.”
DWG had a number of meetings with operators during the annual industry show ICE London in February, with many showing a particular interest in the company’s promotional tools.
“We have a huge selection of proven revenue generators that enjoy an enduring popularity with players from all demographics, in a wide number of markets. Having prospered in the tough social casino environment as an operator ourselves, we have a wealth of player data which we use to perfect our games.”