OpenBet, a leader in sports betting entertainment, has launched its digital and retail technology with long-term partner Betfred Sports in Iowa.

The Betfred Sportsbook situated inside the Grand Falls Casino and Golf Resort is a state-of-the-art facility spread across 3,500sq.ft., now powered by OpenBet’s world-class retail solutions including betting counters and self-service kiosks.
In addition, OpenBet’s digital technology provides Betfred Sports and its customers with the perfect omnichannel experience, allowing fans to bet on their favourite sports across all channels, together with a variety of betting options including parlays, in-game wagering, teasers, futures and player props.
Both retail and digital product offerings are underpinned by OpenBet’s robust and versatile sports betting engine, which consistently performs at the highest level by seamlessly processing a vast number of bets at scale.
This latest launch marks an important milestone for OpenBet and its continued US partnership with Betfred Sports, providing the operator with the platform to continue expanding into additional states.