Armenian solutions provider BetConstruct expanded its influence in the industry with two hemispherical domes at ICE London 2020, illustrating the company’s 360-degree approach to markets across the world.
Key to this vision is BetContruct’s ability to consistently deliver genuine innovation, with chief product officer Edgar Mkrtchyan highlighting the company’s wide range of launches in London last month, which included a training academy, an industry content aggregator app and a VR Fight Club, among others. Inside the hall on BetConstruct’s official stand, there were more interactive concepts for attendees to explore, including its latest company concept: East and West. It represents the idea that BetConstruct’s high diversity now appeals to almost any player and operator around the world, with 15 offices across the globe testament to that. Such a reach, explained Mkrtchyan, can only be achieved by utilising emerging tech to deliver genuine innovation.