OpenBet has already received a good reception for the new games it is developing in association with Matchroom, World Snooker and PDC World Darts Championship, which took place at Alexandra Palace in London over Christmas and the New Year.
"The excitement of the tournament is matched by the reaction to our new suite of darts and snooker-related games. As was proven up at Ally Pally, PDC and World Snooker are fantastic world class brands and there is a natural crossover between the sports and online gaming," said Marc Burroughes, OpenBet content sales director.
OpenBet will be previewing its new games at the upcoming ICE show in London next week, where it will be welcoming the 15 times PDC World Champ Phil 'The Power' Taylor to its stand. Visitors can join in on the action to qualify and play their hand at darts on OpenBet's stand before 3pm on Tuesday. Then, once qualified, they can challenge Taylor himself between 3pm and 5pm and win various prizes and sporting memorabilia.
"With Masters Snooker currently taking place and the game now available, plus Premier League Darts coming up next month, we really believe the games stand out in the marketplace. The snooker and darts games will only be the start as we extend our relationship with Matchroom to encompass even more sporting events taking place this calendar year," added Burroughes.
