Leading Saudi Arabian FEC operator Al Hokair took the opportunity during the Riyadh SEA trade show to sign the agreement to develop The Smurfs brand of venues.

The Smurfs FEC will be coming to the Middle East

The company will build FECs based on the famous characters across the United Arab Emirates, Qatar and Egypt.

The Al Hokair name has been associated with tourism and entertainment in the MENA region for over 45 years.