International expansion is central to Betson Enterprises’ growth strategy, the company’s Bob Boals said.
The US-based amusement equipment distributor has secured international distribution for a number of leading game manufacturers.
It will now be shipping new and previously owned games from Team Play, Benchmark Games, Bay Tek Games, Skee-Ball, Coastal Amusements and Raw Thrills to selected international areas.
Betson is launching an international distribution expansion plan in an effort to build its brand, while scaling business opportunities and increasing revenue for manufacturers.
This expansion plan is designed to help increase distribution to international customers that may have previously thought US coin-op products were not attainable at a cost-effective price.
“We are excited about the tremendous opportunity internationally,” said Boals. “Expanding internationally is key to our global growth strategy and we see great potential for our brands and partners.”
