Ladbrokes has appointed its current managing director of digital Jim Mullen (pictured) to be the bookmaker’s next chief executive, taking over from Richard Glynn on April 1.
Mullen joined Ladbrokes in November 2013 after three years at William Hill where he was COO of online operations.
Peter Erskine, chairman of Ladbrokes, said the company conducted an “extensive search" to identify Glynn’s successor, attracting a number of strong external candidates.
“We wanted a combination of industry experience with strong digital skills, a proven record of operational delivery and the leadership ability to capitalise on the opportunities for growth that are now ahead of us,” said Erskine.
“The board is confident that Jim can use the leadership qualities he has displayed in the digital team to take forward the wider Ladbrokes’ business.”
Mullen added: “The business has undergone rapid change and we have laid good foundations from which to grow but there remains much to do. We have a strong brand, competitive products and excellent people throughout the business.”
As chief executive, Mullen will be paid a salary of £500,000 Ladbrokes said in a statement.
Read extracts from our recent interview with Jim Mullen here
