Intralot has joined forces with Malta-based gaming solutions company Bit8 to collaborate on an exclusive joint development and marketing approach. Intralot has also acquired an undisclosed "significant minority stake" in Bit8, subject to due diligence and regulatory approval.
Intralot Group CEO, Antonis Kerastaris, said: "We are excited to be joining forces with Bit8, a global innovator in online customer relationship management.
“As we seamlessly integrate their platform with our own and that of our customers we will be uniquely positioned to manage player data and provide an exceptional gaming experience to customers, in line with our strategy to focus on the B2C segment of the global gaming market.”
Bit8 CEO Angelo Dalli added: “[This deal] enables us to provide our solutions in more than 50 countries worldwide.
“Our solutions and innovative technology will benefit from the years of experience and global reach of Intralot, giving us an exceptional combination of technical excellence combined with customer service expertise.
“This alliance is in line with achieving our vision of having the industry’s best online gaming platform, across multiple product and channel verticals.”
