Lotto.com is aiming to attract new players and generate incremental funds for good causes by introducing its digital scratch tickets offering.
The digital tickets allow customers to order and play official state lottery scratch tickets on their devices and they are currently available in Texas and Colorado.
Going live in the respective states in December 2022 and March this year, Lotto.com says it plans to open the product up to more states.
Players use their mouse or touchscreen to “scratch” the screen and reveal their scanned ticket. Winnings up to the state’s retail claim threshold are deposited into customers’ accounts.
Lotto.com sought assistance from Bulletproof Solutions, a GLI company, to test the product’s functionality, features and core compliance.
Thomas Metzger, CEO of Lotto.com, said the digital tickets offer a “new dimension to our online lottery platform,” noting that scratch tickets make up “approximately two-thirds of the US$100bn US lottery market.”
