Bingo Tournaments, the innovative twist on the free-to-play bingo experience from Entain, has been launched through UK brands Gala and Coral.
The game allows players to win prizes by earning leaderboard points in tournaments which start on the hour, every hour, all day.
Entain stated that the number of UK players logging in to play Bingo through Entain’s leading brands has increased by 80 per cent since 2021, and the climb is on-going.
Bingo Tournaments launched in March and has already amassed more then 80,000 unique players, with 68 per cent of Gala Bingo players engaging with the new game.
“Everything we do comes down to making sure that we’re providing the best experiences possible for our customers – so they enjoy playing with us, and keep playing with us,” said Satty Bhens, chief product and technology officer at Entain.
“Introducing a ground-breaking game and a more social way to play through Bingo Tournaments is just one way that we’re refreshing and investing in our games to deliver the best products to our customers.”